Following the industry for the past couple of years I never seen so much pressure and creativeness from recruiters and candidates.
Starting from the printed adverts in the newspapers, moving to the online jobboards like Monster and ending now with the social networks like Facebook, Linkedin, Plaxo and Twitter the business made a big step in the process how to find their “golden nuggets”.
It is not a surprise and a lot of professional predicted last year that a big move is on the way and the recruitment channels are changing. And not only that, but the candidates are changing and particularly their approach and self- marketing. They promote themselves and give enough information so one can find them at practically no cost.
The social networks are giving them advantage in terms of speed and access to information.You can address the right person in the comfort of sharing the same group, network or interests.
The recruiters are using the social networks to reach the passive/sleeping candidates that are not looking for new opportunities but are ready to listen.